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Services

How we can help

Strategy

Whatever you’re trying to achieve, via whatever channels, and using whatever message, the basis for success is strategy.

  • What are we trying to do?
  • What are the tools and actions at our disposal?
  • How are we going to use these to get to where we want to be?

So whether it’s repositioning your brand, developing a new website, or using striking creative that drives customers to engage with you, a thorough understanding of strategy is essential. Creating true value comes from understanding what will deliver the best result for your budget. Hound helps discover and define requirements, creates briefs and documentation for agencies and manages your project so that the strategy driving it is executed as it should be.

 

Brand

Your company’s brand is not its logo or a tagline, it is what people think, say, and feel about your business. This is influenced by many things; customer interactions, how staff talk about the business both internally, and to customers, visual identity and countless other factors. A strong brand needs everyone singing the same tune and a universal understanding of why your organisation does what it does. Hound helps find your brand story, creates a unique positioning and works with talented designers to create strong, relevant visual identities.

 

Digital

“Digital” for business has gone well beyond just having a website, a social presence or an online store. It is an integral part of customer experience, business operations and an essential channel in any marketing communications planning. Customer facing systems, platforms that help manage operations and client relationships, and amazing technology driven experiences. Hound helps make sense of all these things and works with your organisation, and your agency or ours, to implement solutions that will help change the way you do business.

 

Content & Creative

Now, more than ever, customers don’t want to be talked at. They want quality information that helps them choose products and services, entertains them, and they want it on their terms. The good news is that creating quality interactive material that help drive sales and loyalty is more accessible than it has ever been before. Hound has access to Australia’s best content creators. From photography to video, campaign creative to activation events and programs, Hound can help.